As a runner, I’ve always been on the lookout for shoes that balance comfort, performance, and durability. For years, HOKA was my go-to brand, known for their plush cushioning and support during long-distance runs.
But recently, I found myself questioning if there was a better option — something that not only met my running needs but also aligned with my growing environmental concerns.
That’s when I discovered Tarkine, a brand that combines performance with sustainability in ways HOKA doesn’t, and I’ve never looked back.
The first thing that drew me to Tarkine was its environmental mission. Unlike many major shoe brands, Tarkine is deeply committed to sustainability. Their shoes are made from recycled materials, including plastic and natural rubber, significantly reducing the environmental impact of production.
HOKA shoes, while comfortable, don’t offer the same focus on eco-friendly practices. This difference in philosophy was a game-changer for me; I wanted to support a brand that actively works to lessen its carbon footprint.
Performance is, of course, a critical factor when choosing running shoes, and Tarkine excels here too. Initially, I was skeptical about whether their eco-friendly materials could match the durability and comfort I was used to with HOKA.
However, Tarkine’s shoes offer the same level of cushioning and support without compromising on longevity.
Their natural rubber soles provide excellent grip and durability, and their design suits long-distance runs, much like HOKA. But what makes Tarkine even more appealing is that their products don’t sacrifice sustainability for performance — they manage to balance both.
Another factor in my switch to Tarkine was their commitment to social responsibility. Tarkine doesn’t just stop at making eco-friendly shoes; they actively contribute to reforestation projects and use biodegradable packaging. This emphasis on giving back to the planet resonated with me in ways that HOKA’s marketing never did.
I began to see my purchase as not just an investment in my own running, but as a small contribution to global environmental efforts. Supporting a brand that prioritizes sustainability gave me a sense of satisfaction that HOKA simply couldn’t offer.
In the end, my decision to switch from HOKA to Tarkine wasn’t just about finding another shoe brand — it was about finding a brand that aligns with my values. Tarkine offers high-quality, high-performance running shoes while taking meaningful steps to protect the environment. For me, that combination of sustainability and performance was the deciding factor.
While I still appreciate what HOKA has done for the running community, Tarkine’s vision for a more sustainable future made them the clear choice for me. Now, every run feels like a step in the right direction, for both my fitness and the planet.
